MobStac reduced Customer Acquisition Cost by 20% in one Quarter
Increase in enterprise customers
Increase in MoM customers consistently for 3 quarters
Decrease in CAC
Increase in enterprise customers QoQ
MobStac, is a modern QR code platform that helps businesses drive ROI via offline commerce and customer engagement. MobStac uses technologies such as Beacons, Wifi, NFC and QR codes to connect your physical-digital worlds, collect first party data & drive engagement - with an easy-to use QR Code platform built for modern businesses.
MobStac sought the help of TripleDart Digital to run Google Ads with the goal of impacting their performance metrics in a positive manner. The collaboration between MobStac and TripleDart has been nothing less than love at first sight since day one. We were able to increase the B2B customer base by 750%. TripleDart also helped MobStac attract high-quality traffic and convert them into actual customers. This effort reduced the customer acquisition cost by 20% and increased the enterprise customer QoQ by 100%.
How we did it:
- Capitalising QR code trend post Pandemic
- Tailored Conversion Rate Optimised landing Pages
- Keyword matrix covering ToFU, MoFU and BoFU
- Testing manual vs automated bidding strategies
- Scaling Paid Search for Tier-2 & Tier-3 countries
'We have been working with TripleDart for over ayear and consider them invaluable in our growth trajectory. Shiyam and the team's understanding of SEM coupled with SaaS economics will drive appositive ROI for any SaaS team looking for hypergrowth. In our working relationship two things stood out about TripleDart,
- Deep commitment to understanding the product-market fit.
- Their ability to forecast spending and results effectively. I strongly recommend the good folks at TripleDart to all SaaS startups! Great partners for SaaS growth!”
Sharat Potharaju
Co-Founder and CEO, Mobstac
Looking to unlock the next stage of growth for your B2B SaaS product?
Are you ready to have hands-on guidance from a team that’s dedicated to your success? We’d love to chat with you.