Sabarinathan
Head of Paid Media
About Sabarinathan
Sabari, a co-founder and Head of Paid Media at Tripledart, leads a team of performance marketers dedicated to helping startups and scaleups achieve their T2D3 goals. With experience working with over 70 B2B SaaS companies, Sabari has driven impressive results, such as a 4X increase in ARR through paid acquisition for Growth Nirvana, a 164% increase in deal pipeline using paid search for Apty, and a 48% reduction in CPL using custom strategies for Emitrr.
Sabari's approach involves auditing and analyzing marketing programs and the competitive landscape to determine the most optimal path to success. He sets tangible 30-60-90 day targets, ensuring consistent operations and fast execution. By creating long-term playbooks and roadmaps, Sabari helps businesses double down on the right investments with greater predictability. His proactive communication style includes regular reporting and access to dashboards that demonstrate the program's performance.
At Tripledart, Sabari ensures that your goals become their KPIs, driving success through strategic and data-driven paid media efforts.
Expertise
- B2B SaaS Paid Media Advertising
- Paid Search Strategy
- Paid Social Media Advertising
- Performance Marketing
Expertise:
SEO Strategy
eCommerce SEO
Digital PR
Link Building
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